When you shop at Morvil, you know you're getting quality, sustainable clothing, whilst supporting a small Cornish business.<\/p>
Not to mention 5% of all profits go to Cornwall Wildlife Trust.<\/p>
The aim is to create a brand that is known for giving something back. Something back to nature, something back to Cornwall.<\/p>
This is about community, about the Cornish surf culture, about the outdoor enthusiasts.<\/p>
I look forward to a brighter, more sustainable future. We're in this together, now let's get it done.<\/p>
Love ya - J<\/p>
P.s. still holding out for some decent swell \ud83e\udee0<\/p>","urlTitle":"cornish-surf-outdoor-lifestyle-clothing","url":"\/blog\/cornish-surf-outdoor-lifestyle-clothing\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/cornish-surf-outdoor-lifestyle-clothing\/","fullUrl":"https:\/\/morvil-kernow.co.uk\/blog\/cornish-surf-outdoor-lifestyle-clothing\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1752076122,"updatedAt":1752076812,"publishedAt":1752076812,"lastReadAt":null,"division":{"id":401328,"name":"Morvil"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/39rrxhgpyc9xka8aazinp0uwjfah4kfxu1notljv5s0df6yr.png","thumbnail":"https:\/\/images.podos.io\/39rrxhgpyc9xka8aazinp0uwjfah4kfxu1notljv5s0df6yr.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/39rrxhgpyc9xka8aazinp0uwjfah4kfxu1notljv5s0df6yr.png.jpg?w=1920&h=1440"},"metaTitle":"","metaDescription":"","keyPhraseCampaignId":null,"series":[],"similarReads":[{"id":50120,"title":"Sustainability, not profitability.","url":"\/blog\/sustainability-not\/","urlTitle":"sustainability-not","division":401328,"description":"And so it begins! I'm super excited for this new adventure and look forward to the challenges that lie ahead. The ethos of Morvil is to provide quality clothing that represents coastal Cornish living. I'm well aware that profits (if any) will be minimal, but the purpose of this venture is to create a brand that puts sustainability before profitability. More to come soon! \n\nShop local, buy sustainable, feel wholesome! See you out on the water folks (when the swell finally picks up!) \n\nCheers,\n\nJ","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/rcth7hqg6bpt2rzkg0hx9ghls1rpuawdx0kosk2rp3ketnzv.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/rcth7hqg6bpt2rzkg0hx9ghls1rpuawdx0kosk2rp3ketnzv.jpeg.jpg?w=1920&h=1440"},"hidden":0}],"labels":[]}